Last Friday we posted about five tech trends to watch in 2015. Here are four more…

  1. Images and videos on platforms like Instagram will impact buying habits more than ever. In 2015, more companies will pay for 15 second video clips that are based on targeted metrics.

  2. Your business can gain brand recognition and become a leader in your industry by publishing on LinkedIn.

  3. Content marketing is a non-pushy way of informing consumers about your product and ultimately selling them on it.

  4. Companies that use social media to attract business should monitor the performance of new apps like Yik Yak, a public content sharing app, to see how they affect the success of more “traditional” ones like Facebook.

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