5 Tech Trends in 2015

5 Tech Trends in 2015

Every New Years we make resolutions to better ourselves and achieve our goals.  As we prepare for 2015, businesses in any industry need to be aware of the tech trends that will become game-changers in 2015.

Here are five tech trends you need to know in order to make better business decisions in 2015:

  1. Social media is an integral part of customer service. Listening to the chatter on social media will become an important way to gauge user experience and preference.

  2. “Buy” buttons on social media platforms like Facebook and Twitter will drive consumer spending and help businesses monetize in a more concrete way.

  3. The 76 million millennials in the U.S. matter. The majority of them are well-educated and nearly half of them use social media to make purchasing decisions.

  4. People buy what their friends buy, especially Millennials. 68% of millennials are likely to make a purchase based off of a friend’s social media post about a particular product or service.

  5. Social media outlets are pushing companies to pay for performance while simultaneously limiting the amount that posts reach audiences, therefore, increasing the demand for these advertisements.

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